Online Marketing Consultant
One of my clients has reached the stage in her business where the choices are no longer "good vs bad". In the beginning the choices are easy. As an example: When you first start, your website …
Continue Reading about What Keeps Entrepreneurs From Having a Great Business →
Here's something important to understand if you want the people who click on your ads to turn into customers: Each step on their journey from click to customer has to make perfect sense to …
Continue Reading about What Makes Prospective Customers Run Towards You—Or Away From You →
"The right belief is like a good cloak, I think. If it fits you well, it keeps you warm and safe. The wrong fit, however, can suffocate.”-- Brandon Sanderson, Mistborn It's a fundamental truth of …
Continue Reading about If People Aren’t Buying What You’re Selling, Stop Selling Them →
Giving your programs the right name is important. It's often the difference between "ho hum" and "hell yes". But how do you give it the right name? That's exactly what we're going to cover in …
In 1986, Mike Yurosek was a carrot farmer. Like all the other carrot farmers at the time, he produced a lot of waste. Half his crop was ugly, misshapen carrots that a grocery chain like Vons simply …
If you’re like a lot of entrepreneurs and experts who have a tough time getting results with Facebook ads, check this out: My client’s quiz funnel recently made it past the 100% ROI mark – …